Facebook rolled out Graph Search to the public last Monday. For those unfamiliar with the search tool, this is kind of like Big Brother—if your brother really cared about how often you watch The Walking Dead or wanted to razz you about listening to Zac Brown. You've probably already noticed the new search bar at the top of Facebook.
How it works: If your profile is public or you've done anything on the platform publicly, then it will show up in these searches. So if you've liked CeeLo Green, and your profile isn't on lockdown, then anyone can find out simply by typing "People who like CeeLo Green" into the search bar. They can then narrow those results down by gender, location, employment, relationship status, etc. Pro: You can easily find a lot of info about yourself, your friends, and everyone else. Con: So can everyone else. Here's FB's more positive spin. But however you wrap your mind around it, Graph Search can get somewhat creepy, so it might be time to adjust your privacy settings...
However, until everyone gets wise to the changes, I figured I'd do a little snooping about the denizens of our fair city, and possibly confirm or deny a few long-held stereotypes. It should go without saying, but this data is irrefutably scientific.
Atlantans who like Honey Boo Boo: more than 1,000
People who like Honey Boo Boo and Restaurant Eugene: 7
I'm surprised the second number isn't higher; Boo Boo is the classiest realty-show character we have in the South right now.
Atlantans who like RHOA, The Walking Dead, The Vampire Diaries, and Rectify (all filmed in Georgia): 5
Atlantans who like TNT, TBS, TCM, CNN, and Adult Swim (Turner, woot woot!): 8
Atlantans who attended Emory, Tech, and UGA: 4
Atlantans who have worked at Coca-Cola, Delta, and Home Depot: 2
Atlantans who like skinny jeans and PBR: 4
See, we aren't a hipster city! Slash, no true hipster would ever publicly like either of those things. But still.
Atlantans who like guns and computers: 8
So much for the theory that we're a great cross-section of rednecks and nerds?
Atlantans who like Rag-o-Rama and Swank: 2
Atlantans who like Fat Matt's and the Optimist: 13
Atlantans who like Beep Beep Gallery and the High Museum: more than 100
What I've learned: Artsy people stick together, foodies appreciate variety, and the fashion scene is cliquish.
Republicans in Atlanta who like fried chicken: 1
Gays in Atlanta: more than 1,000
Lesbians in Decatur: more than 1,000
Single gays in Atlanta who like Lady Gaga, Madonna, Cher, and Ke$ha: 4
Single lesbian vegans in Decatur: 4
Single men in Atlanta who like the Symphony and the Ballet: 10
Single women in Atlanta who like the Braves and Heirloom Market BBQ: 1
Thanks to Graph Search, Facebook is the new dating site.
Just imagine the rich statistics we could glean from Facebook if only its data were more accurate and precise. Until then, I suppose the hipster question remains unanswered, and its utility as a dating site remains limited. Dare to dream.