Robert Phalen on leaving Holy Taco and his future business plans - Covered Dish Blog - Atlanta Magazine
 
 

Robert Phalen on leaving Holy Taco and his future business plans

Wants to keep his next project low-key

At the end of January, the rumor mill started humming that Robert Phalen, owner and executive chef of One Eared Stag, had parted ways with his electric taqueria, Holy Taco. Phalen didn’t make a public announcement, and the restaurant continued on with Doug Rouen as its chef de cuisine. We recently caught up with Phalen to hear about the break up and his future plans.

Why did you leave Holy Taco?
It’s been something that I’ve been debating for years. My two partners wanted a different direction for the restaurant. One Eared Stag was more the direction of cooking I enjoy. Not that I didn’t enjoy Holy Taco, but my partners came from different backgrounds. Their vision is totally different from mine.

What did they envision?
They want combo platters and beans and rice. I told them that I wouldn’t do that. They knew I wouldn’t do that unless we were broke.

Originally Holy Taco was different, a little out there. They say people don’t get it. They wanted it dumbed down. How do you dumb down tacos and cheese dip? They said the cheese dip is too complicated. They wanted less peppers. My background is with [Shaun] Doty and [Guenter] Seeger. Their background was pubs. You can see the difference.

So what’s next for you?
I’m working on something else, looking to do another venture. I have new business partners who are more on the same page. We’re around the same age; it’s four of us who are friends. We have something in the works at a new establishment. I would like to do another taqueria. The burger thing has been taking off. I’ve been pursued by certain establishments to do little kiosks. I wouldn’t mind doing a chicken thing or chili dogs and burgers. Something more low-key, more like what we do here [at One Eared Stag] but with other implements. I’m not allowed to say yet.

What’s new at One Eared Stag?
We have our own farmland. It’s about 600 acres. We go hunting. It’s more the ‘You see it, you do it, you plant it, you grow it, you cook it, you serve it’ mentality. We also have new bartenders, new staff coming in, and we hired some new people in the kitchen. It’s still my food. I’m still in the kitchen. I just don’t have the extra stress I had before.

Leave a comment:

showing all comments · Subscribe to comments
  1. Channon Hunter posted on 02/10/2014 05:52 PM
    Robert Phalen, your arrogance leaps off the page and leaves me cold. What were you thinking?
  2. Jane posted on 02/10/2014 08:10 PM
    Wow, this is unfortunate.... Class would of taken you much further.
  3. Audra posted on 02/10/2014 09:52 PM
    The new endeavors are a bit contradictory. Appears that Mr.Phalen's hands are full with all of those visions. Hope "Phalen" isn't a foreshadow.
  4. Rick posted on 02/12/2014 01:21 PM
    Oh my! I'm cringing for him just reading this. Surely he didn't mean to come off like such a pompous, ungrateful buffoon.
  5. Ed posted on 02/14/2014 06:00 PM
    How small a person you must be to want to squander the opportunity to talk up your own restaurant in favor of crapping on others. If you are truly that insecure, I will be shocked if you survive on your own. You make nice food, maybe you should cook more and talk less, you don't do so good with the talking part.
  6. Paulie posted on 02/15/2014 07:31 PM
    Funny how the two partners from the Taco that he just slandered are still majority stakeholders in the Stag for which he is taking credit. Much respect.
showing all comments