Since 1893, the Georgia Institute of Technology and University of Georgia football teams have battled in a rivalry known as “clean, old-fashioned hate.” We’ll let sports geeks crunch stats on wins and losses.* But as the teams prepare to face off November 30 at Bobby Dodd Stadium, here’s an analysis of what really matters: dollars and cents.
 |  | |
| Annual revenue generated by football | $25 million | $75 million |
| Football program’s annual profit | $9.3 million | $52 million |
| Head coach salary | $2.6 million | $3.2 million |
| University president salary | $757,000 | $550,000 |
| Annual player scholarship (incl. tuition, room, board, and more) | $26–$46K | $21–$39K |
| National merchandise sales rank (acc. to Collegiate Licensing Co.) | 51 | 8 |
| Stadium seating capacity | 55,000 | 92,746 |
| Players selected in the 2013 NFL draft | 0 | 8 |
| Avg. starting and mid-career salaries for alums (non-football stars) | $59K/$102K | $41.1K/$79.2K |
| Avg. salary for a full professor | $142,600 | $109,400 |
*For the record, the series score is 62-39-5, UGA leading; though Dawgs quibble over the 1943 and 1944 results.
This story originally appeared in our November 2013 issue. Photographs courtesy of Georgia Tech and University of Georgia
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