Questival will take you on an epic 24-hour adventure run through Atlanta

The national event makes its ATL debut on February 24
Questival participants pose with the Cotopaxi mascot

Photograph by James Roh

Choreograph a dance routine with Baton Bob. Collect two beer cans, crushed by Blondie. Carry a big rock up the big rock that is Stone Mountain. While the actual challenges for Cotopaxi’s Questival—a 24-hour adventure race and scavenger hunt that makes its debut in Atlanta on February 24 and 25—are currently top secret, these are just a few of the things we imagine could make the list.

Here’s how the event works: Go to and sign up your team of two to six people (currently $38 per person, but prices are set to increase in a few days), then download the free app. About 24 hours before the race begins you’ll be emailed the list of challenges. Check in at 5 p.m. Friday during the opening party in Grant Park. Then, you’re off!

The challenges are assigned points based on their level of difficulty. At an event in Chicago, for example, taking a Zumba class in full aerobics gear earned you nine points. Crafting a canoe out of cardboard and floating a teammate in it for five minutes (while the teammate stayed dry): six points. Recreating and filming a 15-second scene from the movie Ferris Bueller’s Day Off—the more authentic, the better—earned you 12 points. Crossing the border into Mexico or Canada also earned you 12 points (consulates didn’t count).

Teams receive their points by submitting proof of the completed challenges—photos and videos, taken with a totem supplied to each team—to the app. And while it’s a 24-hour event, the app shuts down from 1 a.m. to 5 a.m. to encourage some sleeping. If you’d prefer to pull an all-nighter, you can still complete challenges overnight and upload photos and videos when the app wakes in the morning. Once the 24 hours are up, the app shuts down, and attendees celebrate with a big party.


Photograph by Trevor Woods

Cotopaxi—a camping and adventure gear manufacturer that donates 2% of its revenue to help alleviate poverty worldwide—launched the first Questival in Salt Lake City in 2014. Now, the company, which has a llama for a mascot and got its name from the highest active volcano in the world, holds events in 50 cities.

How much of an adventure pro do you need to be to get the most out of Questival? “Teams do not need a lot of gear to compete in the challenges,” says spokesperson Allison Boyd. “We make a strong effort to create challenges that do not cost money or require a significant amount of gear. With that being said, a main focus of the event is to encourage people to get outdoors. Therefore, many of the challenges are camping- and outdoors-based. If teams choose to compete in these challenges, they should have camping gear—tent, sleeping bag, stove—and weather-appropriate clothing.”

About 1,000 people have signed up for this year’s Atlanta event. But ask Boyd what challenges might be on the list, and she’s tight-lipped. “I cannot provide any Atlanta-based challenges,” she says. “But participants can expect to have over 300 challenges to choose from, ranging from urban adventures, food, fitness, and service [with] the Atlanta community. Teams can expect to spend some time outdoors, visiting landmarks in Atlanta, meeting new people, and having a really great time.”