You’ve probably heard that consuming probiotics—naturally occurring “good” bacteria—can help improve digestive health. But would you apply the friendly bacteria directly to your face? According to Rose Krebs and her daughters Allison and Linda, founders of Decatur-based BeBe & Bella, clinical studies show that probiotics can help fight skin aging, protect against UV rays, and maintain your skin’s moisture. (The Krebs family isn’t new to the biz; in 1954 they founded U.S. Pharmaceuticals, which has long focused on nutritional supplements.) The Krebses’ BeBella line is the first probiotic skincare system that combines oral supplements with seven topical products, from cleanser to eye cream.
This article originally appeared in our October 2016 issue.