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You know the soothing sensation of flipping over a clammy pillow to rest your cheek on the fresh, cool side? That’s the feeling Tosha Hays and Mary-Cathryn Kolb hope to bottle up with their new Atlanta-based fashion-tech company, Brrr.
Yes, winter is coming, but Brrr! is the name of a fashion-tech line of cooling fabric recently launched by two former Spanx execs; Escada officially opens at Lenox Square