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Dana Spinola was a pioneer in making boutique shopping affordable in Atlanta. In 2002 the then twenty-seven-year-old left a computer consulting career to turn her entrepreneurial spirit and passion for style into a business plan.

Atlanta Bloggers Write in Style

Magazine editors and celebrities, make room for today’s new fashion authority: the blogger. Many successful cyber fashionistas have showcased trends from Los Angeles and New York. But the Atlanta area has its own stylish bloggers, who are right on the pulse of beauty and fashion.

Street Art

These vibrant fashions keep any wardrobe from becoming drab, and thanks to the annual Living Walls conference, Atlanta’s streets are looking brighter as well.

310 Rosemont

Looking for a quick game of pool? Want to watch the game? How about an ice-cold SweetWater? No, this isn’t your local pub—it’s 310 Rosemont, the new men’s and women’s high-end fashion boutique in the heart of Virginia-Highland.

Southern Proper

One Saturday afternoon six years ago, Emmie Howard and Reagan Howell were eating cheeseburgers at the Vortex Bar & Grill when talk turned to how good their dates had looked at a party the night before.

Morgan Kylee

Morgan Kylee Henzlik makes no apologies for wanting to shake up Atlanta’s shopping culture. The twenty-six-year-old entrepreneur opened her eponymous boutique in mid-August with a promise to provide something different from the conventional women’s styles that are saturating Buckhead stores.

Wes Gordon

He’s only twenty-five, but designer (and Atlanta native) Wes Gordon has already made quite a name for himself in high fashion.

Sandpiper Turns Twenty-five

In the fickle world of women’s fashion boutiques, reaching the quarter-century mark is as implausible as finding a Birkin bag at a yard sale. So how is it possible that Sandpiper has been around for twenty-five years?

Color Me Cute

Enough with austerity. This fall, bright blocks of color cheer up any wardrobe. We take inspiration from European automakers who, after World War II, coped with material shortages by producing tiny cars that were very big on style.

Camille’s Closet, Gray Ellis, and Les Nouvelles

Online shops are popping up all over, thanks to low overhead costs and an economy that can be brutal on brick-and­-mortar start-ups. In Atlanta, e-boutiques are carving out city-centric identities.

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