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Ponce City Market is getting ready for holiday shopping with a slew of openings and pop-ups this month—one of them from beloved local brand, Alternative.
Most pop-up restaurants—in which a chef typically takes over a professional kitchen for a night or two—serve as incubators or showcases. Traveling toques may want to drum up attention away from home, or cooks who dream of starting their own place might take over a friend’s stoves to grandstand their food. But Jarrett Stieber is the only chef in the city who makes running pop-ups his full-time living.
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