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New Digs: Simply Home

Designer Jill Merkle’s new store, Simply Home, is as suffused with sunlight as a Carl Larsson watercolor. And, as in the Swedish artist’s idyllic domestic scenes, the star attraction is painted furniture. But the similarities stop there.

Hot Shop: Swank

Emily Dees Boulden doesn’t waste a lot of time. In 2004, just days after earning her fashion merchandising degree, the Ole Miss grad struck off for Birmingham to work as an assistant buyer for Saks Incorporated.

Hot Shop: My My My

Situated on a busy stretch of Peachtree where parking is scarce, vintage boutique My My My is geared toward foot traffic—tourists staying at nearby hotels, passersby en route to Starbucks or the Vortex. Fortunately, retro mannequins with full heads of hair and colorful getups are proven traffic stoppers.

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