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When the second location of the El Felix opens this October at the Battery at SunTrust Park (the first opened at Avalon in 2015), it will have something Ford Fry has never done before—a built-in, stationary taco truck.
On the surface, each of Atlanta's fast-casual burrito joints is virtually indistinguishable. Sure, some give you free chips, others offer barbecue sauce, queso, or green chiles, but at the end of the day, you start with a tortilla, you get rice, beans, meat, a choice of salsas, cheese, sour cream, and/or guacamole. Which begs the question: Which of these fast-casual chains is the best?
It doesn’t much matter what I think about Superica and The El Felix, Ford Fry’s two new Tex-Mex restaurants with almost identical menus and almost identical lines. When I asked the manager of The El Felix—in Avalon, the Alpharetta mall-city—how many diners they served, he said, “Three to four hundred on a slow night.”
On the heels of The El Felix, Ford Fry’s first Mexican restaurant in Alpharetta, Superica opens today for lunch and dinner at Krog Street Market. Here’s a first look at the menu and the interior of the restaurant, which chef Sheldon Wolfe will run after the opening. Live music and breakfast service are coming soon.
That didn't take long. Unlike a lot of abandoned dining retail space in the city, the former home of high-end Italian eatery Il Mulino (see right) in the One Ninety One building on Peachtree Street downtown has a new tenant.