Home Tags Lenox Square Mall

Tag: Lenox Square Mall

Rich’s Department Store

Flashback: The Pink Pig at Rich’s, 1990

In the mid-1950s, Rich’s executive Frank Pallotta had an idea: If the annual Great Tree wasn’t enough to coax holiday shoppers to Rich’s downtown department store, then a monorail would be. Dubbed the Snowland Express, the rickety three-and-a-half minute ride over the toy department—and later the roof—cost a quarter, making it a magnet for kids and a moment’s reprieve for parents to study their shopping lists.

Follow Us

67,614FansLike
126,739FollowersFollow
493,957FollowersFollow