Yes, you can wear blue eye shadow. Here’s how.

Atlanta-based film and TV makeup artist Carol Rasheed shows us how to create this electric look
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Blue eyeshadow tutorial
Photograph by John E. McDonald

Electric-blue eye shadow is back in a big way, but you don’t have to look like the second coming of Cyndi Lauper. Here’s a step-by-step modern interpretation courtesy of local film and TV makeup artist Carol Rasheed.

Blue eyeshadow tutorial
Photographs by Aspen Evans; Curler: Rawan Althomali

First, use concealer to neutralize skin undertones on your lids. Try Bobbi Brown ($25 at Macy’s).

For a smoky blue base, apply a lighter blue (Chanel Les 4 Ombres in Tissé Jazz quadra) across the entire lid using a natural fiber brush like Make Up For Ever 226 Medium Eye Shader Brush ($25 at Sephora). Follow with a darker shade in the crease, brushing it out slightly past the outer corner of the eye with a blending brush like NARS Blending Eye Shadow Brush #42 ($32 at Sephora).

Next, line the eyes. Start with E.l.f. Studio Cream Eyeliner in black, then “tightline” the lashes using Chanel Stylo Yeux Waterproof Long-Lasting Eyeliner in Black Shimmer. Gently pull back your eyelid (not for the squeamish), and line the inside of the upper and lower lash line using Sephora Collection Pro Bent Liner Brush #23 ($17 at Sephora). “Going over the cream eyeliner line with pencil adds intensity,” says Rasheed.

Time for the blue bang. Drag Chanel Stylo Yeux Waterproof Long-Lasting Eyeliner in Fervent Blue from the middle of your upper and lower lash lines all the way to the outer corners. Make sure this line is thicker than the black, so the blue really pops.

Curl eyelashes using Japonesque Power Curler, and apply a light coat of Le Volume de Chanel Mascara in Blue Night ($32 at Nordstrom).

You’ll need a strong brow to balance the bold eye. Comb eyebrows up and out, then use Diorshow Brow Styler in Universal Brown to fill in any sparse places.

Blue eyeshadow tutorial
Photographs by Aspen Evans

About face
To make sure the eyes were the star of the show, Rasheed kept the rest of the makeup light. For a subtle wash of color, she added Stila Convertible Color in Lillium on the model’s cheeks, then dabbed Essence Longlasting Lipstick in Get the Look! on her lips and topped with a coat of L’Oreal Colour Riche Le Gloss in Baby Blossom.

Blue eyeshadow tutorial
Photograph by John E. McDonald

Meet the Artist
Rasheed first came to Atlanta from Florida in 2007 to work for Tyler Perry, but when projects began keeping her here almost constantly, she relocated full time in 2010. Since then, she’s done makeup for films such as The Hunger Games: Catching Fire and TV shows like Rectify and Halt and Catch Fire. “I have tons of opportunity right here in Atlanta,” she says. “I would travel to work with Oprah, but that’s about it!”

This article originally appeared in our Spring/Summer issue of Style Book.

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