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To cross the threshold of Souk Bohemian, Ponce City Market’s newest boutique, is to be transported half a world away. The whitewashed walls and low-slung tables evoke the arid climates of the Maghreb, while Moroccan singers lilt in French through subtly concealed speakers. The store’s palette is an elegantly muted range of earth tones, but the goods for sale burst with textile diversity, from slide-on mules made of goat hair to rounded incense holders carved from soapstone.
Phnewfula Frederiksen had so much trouble finding an ecofriendly baby store where she could shop for her two children, now ages seven and 13, that she launched her own in 2009. Originally online-only, Happy Mango opened its first brick-and-mortar in Kirkwood in 2016—offering clothing and equipment for babies and kids, pregnant women, and new moms.
With big, vibey brands like Patagonia announced, Krog Street Market is aiming to become known for more than fine cheesesteaks and buttery pastries.
One of only eight brick-and-mortar stores nationwide, the Atlanta location is Rothy’s first Southeastern location, selling the popular brand's sustainable shoes, handbags, and more.
The company’s second stand-alone boutique in the Southeast will sell the luxury line’s cult classics like dickey jackets and scuba pants as well as dresses, jeans, outerwear, shoes, swimwear, and more.
A self-described “adventurous shopper,” Wish founder Lauren Amos calls ANT/DOTE a store “for fashion fans, by fashion fans.”
DIY fashion mogul Mimi G was tired of rifling through piles of bolts at cluttered, musty fabric stores. She designs eye-catching, sexy patterns, and she longed for a fabric shopping experience that felt more like browsing the racks at a chic clothing boutique. She and fellow sewing influencer Brittany Jones launched Melanated Fabrics online, then opened a brick-and-mortar location in Atlanta.