After working for national retail brands like J. Crew and West Elm for more than 20 years, Bradley Odom knows shoppers are looking for an experience, not just products. The grandson of an upholsterer, he also inherited a passion for fine furnishings. Both influences shaped his vision for the interior design and home store Dixon Rye, which he opened at Westside Ironworks in 2015.
Neighborhood West Midtown
On a mission When I decided to create Dixon Rye, I went back to school at SCAD Atlanta and studied interior design. I set out to be more than a guy with great style opening a shop. I set out to build a brand.
What’s in a name We wanted something Southern but not predictable. “Dixon” comes from Mason-Dixon. “Rye” comes from J.D. Salinger or whiskey—take your pick.
Style Deliberate, layered, unexpected
Style muse Alessandro Squarzi, creative director of Italian clothing line Fortela
ATL inspo loading Lucian Books and Wine
ATL shopping Sid Mashburn, Billy Reid
Weekend Getaway Highlands, North Carolina
What’s in your bag A leash for my dog, Stella, a Vizsla; an extra pair of shoes; my journal; a tape measure
Spring closet essentials White jeans, clean pair of white tennis shoes, blue-and-white Oxford striped shirt
Bourbon and book Four Roses and Meditations from the Mat by Rolf Gates and Katrina Kenison
Dream client Kacey Musgraves, specifically her new home in Nashville
Motto Better, fewer things
Spring break RTH ripstop slouch pants—aka my “give ups”
Favorite accessory Imogene + Willie bandana—I wear it once or twice a week
This article appears in our May 2022 issue.